Tuesday, March 14, 2006

Look Ma, I'm on TIME magazine!

Well, almost. My team and our product made it into 3/20 issue of TIME magazine. Check us out.

I think this one is going on the refrigerator...

Monday, March 13, 2006

Information overload

I just spent most of the day studying more marketing, and reading up on Google, their analyst day slides, the various aliases, and blogs. Talk about overwhelming information, whew. But it is exciting and stimulating. This certainly makes my day job look boring as all hell when I have to get in tomorrow to write about...ugh, video drivers. F*ck, It's getting harder and harder to get up these days for work.

The analyst day slides were interesting, but still not as interesting as Batelle's forecasting of possible Google moves. Still, I came away impressed by the company's focus on growing a sound business. The media often paints an image of Google being a bazaar run by engineers where no one knows what's going on, but there is financial discipline. I like the various operational and financial metrics used for measuring performance as well. I think that's a good sign that a company is maturing.

Some of the mentions were interesting, I wonder what Lighthouse is? Hmm...

It is still not clear to me how Google has a competitive advantage when it comes to offline advertising, however. I'm not sure how well Adsense applies to print and radio advertising, you'd have to digitize all the content first. The only advantage Google offers is leveling the playing field by introducing the auction model to advertising, essentially cutting out the middle man (advertising agencies). But in print/radio media where traditional advertising is deeply entrenched, I'm not sure how well that'll play. It's also biting the hands that feeds them, as advertising firms have the traditioanl relationships w/ all the big named accounts. But then again, I'm still a novice about this space so I can be way off.

Too tired to write more, need to go home and sleep.

Oh lastly, I benched 175 today! And that's at an end of an inverted routine as well (8x 125lb, 6x 135lb, 4x 145lb, 3x 155lb). Quite proud of myself. I wonder if I could possibly break 200lb this year?